Top Five Tips for Successful Cross-Platform Mobile App Development

By Hugh Grant

In a world where mobile devices are constantly growing, mobile applications are close behind. Users can barely use a mobile device without mobile app. And for this reason, the development of native, hybrid or PWA's apps has become so popular.

In the Age of Information, where the internet has expanded into a magnanimous entity, with phenomenons such as the Internet of Things (IoT) allowing for more and more devices to become ‘connected,’ it is integral that developers take into account mobile applications, and their development across multiple platforms, and how that affects their performance.

Let’s face it- there’s no such thing as a ‘universal’ app. Since there can be no unified application for platforms such as Android, iOS, or Windows, it is of the utmost importance that developers figure out how to streamline the development process, while prioritizing user experience. For some developers, however, streamlining the development process entails cross-platform development, which has many benefits to offer, but is not entirely without its fair share of setbacks.

You can either school yourself on ways to get past it or hire help like react native development services to do it for you! Fortunately, the obstacles that arise most frequently in the development of a mobile application that’s compatible with several platforms can be addressed, and developers can ensure that the application that they’ve created is uniquely suited to the needs, and formats of multiple platforms.

With that being said, the journey to cross-platform mobile application development can be quite tricky to navigate, which is why we’ve gone listed some of the best advice to help you along the way.

#1- Make Your UI interesting:

When it comes to increasing sales, and getting users to download your application; the user interface (UI) matters a lot more than you might think it does. In other words, your mobile app needs to look unique and striking to the eye. The application should have a cohesive aesthetic design to it, so that users search it up, and download it onto their mobile phones.

The outlook of the application should be cohesive across various platforms, yet the aesthetic design should be unique, and instantly recognizable. Not only does the design and interface allow users the ability to associate your application with the design of your app, but it also contributes significantly to the overall brand success. By making the UI of your application interesting, developers can take a cross-platform approach, while staying true to the brand identity; which helps guarantee that despite the varying platforms, the application remains recognizable.

#2- Test your app as much as you can:

Unsurprisingly, one of the best ways to ensure that your application runs smoothly, and offers users the best experience across multiple platforms is to test it as much as possible. In simple words, the more tests that you run, the higher your chances are of launching a flawless application.

When it comes to testing, the best approach is to ask developers to continually run tests while they are designing the app, since that allows a bigger room for adjustments and changes.

#3- Create a platform-centric design:

When it comes to designing an application for several platforms, many developers tend to go for a generic approach to design. Instead of focusing on a single design, and then thrusting that design onto multiple platforms, try to focus instead on striking the right balance between the consistency of design, and platform guidelines. Furthermore, instead of copying certain design features from other platforms, try to use the standards of each platform to your benefit. By amalgamating features that are only available on iOS or Android, you can offer your targeted audience the best possible application experience.

#4- Use reliable modules:

Time is everything. As a developer, you don’t have too much time to launch an application, which is why we would suggest that you use modules to expedite the process. Having said that, do your research beforehand, and use modules that you can fully rely on.

#5- Focus on the user:

Mobile applications are geared towards users. An app that does not cater to the needs of its targeted audience is redundant at best. To avoid falling into the category of apps that fail to appeal to their users, from the onset of development, focus on ways to prioritize the user, and improve the functionality and usability of the app. With these suggestions, developers can navigate the rough waters of cross-app development much better, and prioritize the user’s experience. By doing so, the mobile app that they’ve created will garner attention and will be popular among several platforms.

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