by Marc Berman

These days, it’s difficult to imagine a business without its own app. Mobile apps are everywhere: they allow flexibility, access to all the features, and simple payment methods that work as quickly as their website versions. Whether you have a startup or your company has already earned a name for itself, creating an app will give you a chance to connect with more customers and make their experience even more satisfying.

There is a problem, though, and it concerns the variety of programming languages out there. Which of them should you choose? How do they differ, and what unique features will benefit your business most?